The Red Edge public relations team offers a complete range of PR services.

We are experienced and well connected but small enough to be responsive. We listen to your needs, and to your budgetary and time constraints, and we give 100% commitment.

Red Edge PR is a strong, stable team; the people you meet initially will be your day-to-day contacts, and will actually be doing the work – for a faster response and fewer misunderstandings.

Working together with you

Many clients know what they want when they approach us. We ask what you want to achieve, what are the key messages. Then we work out the best way to meet your goals. We consider which marketing elements we can use, for mass-market coverage, business-to-business, or a more specialist audience. Equally, if you are unclear about what might be achieved, we can guide you through the process of developing appropriate PR objectives.

We are interested in a long-term partnership, working together with you as a team. With trust between us, Red Edge responds to your company's needs on your terms, providing guidance and action.

Red Edge's resources

Many of Red Edge's staff are former journalists who really understand media needs – not only how to communicate, but editing deadlines, information overload and when to keep out of the way.

Public relations is about effective communication – with media contacts, as well as with the target audiences. Our bulging address book of media contacts is only the first step. What counts is how we use it, to promote your business.

What Red Edge PR offers

•	launch campaigns		•	brand building
•	seminars / workshops / conferences		•	consultancy
•	press conferences / press releases / media packs		•	crisis management
•	media analysis and monitoring

The simplest project that we are likely to undertake would be to develop and distribute
a single press release. But we much prefer to work with you in a long-term relationship.

Of course, our full integration with the copywriting, design, translation and
photography services of Red Edge ensures that the services
we deliver to you are seamless and speedy.

For more information,
please contact William Ip, by email or on +852 2575 4438.